Saturday, 11 August 2012

Research Into Platforms and Institutions

I have done extensive research into a number of record labels that may release our chosen track on, the first of which is Warner Brothers, I believe that this record label would release this single as it is a fairly comercial "Dubstep track", and Warner bros records have been known to use artists such as "knife Party" and "Pendulum" both artists are similar to Alex clare, and for this reason I believe would be good for this song.

The next platform that I looked into, is a Record label called Warp Records, my chosen record would be perfect for release on this record label as they specialise in electronic dance music, ranging from Dubstep to Drum and bass, but mainly in house. Warp features an artist very similar to Alex Clare called Rustie, who also makes dub step very similarly to Alex Clare, and therefore this would be a good label for him to be released on.

In terms of television platforming, MTV would be the channel which I believe this would be played on the most, for the reason that in modern day society "Dubstep" is taking over the world, and as MTV aims to be as on top and up to date with their sound, then they will want to get the artists which really appeal to the mass audience.

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